2026 National Lipstick Day Deals
National Lipstick Day is finally upon us! If you are an avid follower of Margin of Beauty you know that this is one of my most favourite days of the year. This beauty holiday falls on July 29th every year and is responsible for significantly inflating my lip product collection. It is believed that Huda Kattan, founder of Huda Beauty, officially established National Lipstick Day on July 29, 2016. She registered the holiday with the National Day Calendar to coincide with the launch of her brand’s Liquid Matte Lipsticks. Since then, July 29 has been widely celebrated across the beauty industry. It has become a massive shopping event packed with heavy discounts, free gifts, and exclusive bundles. Gathering these promotions into one place has become an annual tradition here, and easily one of my most read deal roundups of the year. You can see a past post here. So without further ado, welcome to your ultimate master list of the 2026 National Lipstick Day deals in Canada!
(This post may contain affiliate links where I earn a small commission when you click on the links at no cost to you).
*Deals will be updated daily as they are announced and are alphabetical
Anastasia Beverly Hills
I am a little confused by this sale. I only see one lip product marked down and that is their Lip Velvet. This doesn’t feel like much of a sale. It actually feels like a mistake. Regardless, ABH has not participated much in National Lipstick Day in the past and when they did the deals were unappealing.
Bobbi Brown
This isn’t a bad sale but it also isn’t anything special. There really is only one lip product that is 40% off so it sounds better than it is. With that said, it is Bobbi Brown’s iconic Crushed Oil Infused Gloss that is 40% off. The rest of the discounted lippies are 30% off which isn’t a standout sale for Bobbi Brown. They run 30% off sitewide a few times a year. This sale feels extra disappointing though because last year five lip products were 40% off. I would pass on this ale unless you love their Gloss.
Clinique
This deal by Clinique is pretty consistent with most of their sales. They tend to run a 30% off sitewide sale frequently so this Lipstick Day was a bit predictable. I don’t have strong thoughts on this sale either way. It doesn’t excite me but I also don’t hate it. The best National Lipstick Day deal they have run was over 30% off but alas times have changed.
ColourPop
Yes, yes, and yes. ColourPop is back! Two years ago ColourPop ran this exact same sale. Last year they reduced the discount to 40% off lip singles. I mean you can’t really complain about a 40% off discount unless you have had a taste of 50% off. The icing on the cake is that the prices of their lip products are already quite reasonable which makes this deal even more attractive. I am a big fan of this sale!
e.l.f.
Even if I didn’t own all their lip liners this offer would not appeal to me. A few months ago, e.l.f. changed their free shipping minimum from $35 to $50. This seems crazy to me given the average cost of their products. Spending $50 to get a $3 dollar gift-with-purchase isn’t exactly enticing. I would rather go to my local drugstore where these lip liners are on sale for $2.69.
Estee Lauder
Estee Lauder has impressed me with this sale. It includes all their lip products and a great discount. I have been wanting to try their newish Lip Balms and I may just take the plunge given this deal.
Fenty Beauty – ENDED
I will keep this brief. Everything about this deal is a no. Fenty Beauty is known to run 25% to 30% off sitewide sales quarterly which makes this deal a bore. You also need to spend $100 to get free shipping to Canada. If I need to hit that threshold then make it worth my while. This deal is a pass.
Fresh
This is one of the best 2026 National Lipstick Day deals! You really can’t argue with 40% off and it is step up from their 30% off sale last year. It looks like this discount applies to all their lippies and that there aren’t any restrictions. You also get a free lip ointment with every order. Can this deal get any better?
UPDATE: Sephora has almost all Fresh lippies on sale for 50% off!
Laura Mercier
I love and hate this deal all at the same time. I hate that they are only offering a 20% discount. It is not exciting especially when they just recently ran a 30% off sitewide sale. I love though that they are offering free shipping with no minimum spend threshold. I wish every brand would do this with promotions as it is an exceptional perk. You normally need to spend $75 to get free shipping on the Laura Mercier website. With this free shipping offer you can order one lipstick and not worry about those pesky shipping charges.
Lise Watier
Lise Watier runs a lot of promotions throughout the year and many are better than this one. If you wait you are bound to get a better discount. While I love this Canadian brand I would say pass on this sale.
UPDATE: Almost all Lise Watier lip products are 50% off at Sephora.
MAC Cosmetics
I have a few things to say about this deal. Two years ago MAC ran a 40% off sale on National Lipstick Day so I am always disappointed to see anything less. With that said a 30% off discount is no slouch and worthy of a shop if you lover MAC lipsticks. The other thing I need to point out is that last year Sephora ran a 50% off sale on MAC lip products on National Lipstick Day. Based on that I would say hold off on any MAC purchases until Sephora goes live with their deal. Lastly, MAC has been known to run 40% off sales on lipsticks during Black Friday. If you are not in a rush then it may be worth waiting to see what Black Friday brings.
Makeup by Mario
This is the first year that Makeup by Mario makes my Lipstick Day deal roundup. Their website used to not be Canadian-friendly as they charged $27 to ship to Canada. This fee was irrespective of how much you spent. I am happy to report that they have revamped their Canadian shipping policy. You can get free shipping if you spend over $50 CAD. This is a major win and a very reasonable free shipping spend threshold. As for the deal, the “up to 50% off” claim is a bit misleading. Only two items are 50% off and one is a lip scrub. Most of their lip products though are 30% off which is decent. I say this sale is worth a scroll especially if you enjoy his products.
Milani
Milani is another brand that runs sales frequently and can be quite generous with their discounts. They have even run a 40% off sitewide sale in the past. Their National Lipstick Day deal isn’t really all that special especially when they just ran a 30% off sale a couple of months ago.
NARS
I am always skeptical when I see the words “up to” as part of promotion. This NARS sales proves why. The only items that are 40% off are their clearance lippies which were already 30% off. Otherwise their lip products are only 20% off which is not a lucrative discount. I would hold off until Black Friday where you are at least guaranteed a minimum of 25% off.
Natasha Denona
I was all ready to complain about Natasha Denona’s shipping fees to Canada but after playing on their site it looks like that has improved. You used to need to spend $200 to get free shipping to Canada but it looks like it is down to $100. That makes shopping on their site a bit more palatable. As for this deal, I would say it is a nice change. Two years they offered a gift-with-purchase. Last year they offered 20% off lipsticks. Maybe 30% off is in our future?
Sephora
We officially have a teaser for Sephora’s plans for National Lipstick Day deal. They used to offer a one day deal where 80+ lipsticks would be marked down – many of them 50% off. Last year, they took a new approach and offered different lipstick day deals daily. It looks like this year will be a hybrid. I am excited to see that they are starting as early as July 24th. I will post my true thoughts on this deal once it drops and let you know if it is worth your money. As far as 2026 National Lipstick Day deals go I suspect it will be a good one.
UPDATE: It is confirmed that Sephora will have a different lippie deal each day leading up to National Lipstick Day. Today, a mix of brands are on sale. This one is worth a scroll!
Shiseido
When I think of lipsticks I don’t normally think of Shiseido. With that said, I have a few and they are actually quite lovely and don’t get the attention they deserve. This deal is a perfect time to try them as 25% off is as good as it gets with Shiseido. They do offer 30% off during Black Friday but historically that has come with a hefty $200 minimum spend.
Shoppers Drug Mart
This is one of my favourite National Lipstick Day deals every year. They usually mark down a large selection of lippies ranging from drugstore to luxury brands. The discounts vary but if you scroll through you are bound to find some appealing deals. Urban Decay and Smashbox both shut down their Canadian websites. You will be happy to know that Shoppers Drug Mart has most of their lip products marked down 50%.
Sisley Paris
The most I have ever seen Sisley Paris offer is 20% off so in theory this is a good deal. You are getting the equivalent of just over 30% off with this buy 2, get 1 free promo. The reason this isn’t a great deal is because the free lipstick is limited to one of three pre-selected shades. These shades are in their satin formula. If you don’t like the shades or prefer a matte finish then this deal is unappealing. When you are spending almost $100 on a lipstick it would be nice to see this deal without any limitations.
Other Deals/Offer
Here are some other 2026 National Lipstick Day deals that have been announced. This list will be updated daily so keep checking back to see the latest and greatest. Happy shopping!
BABOR
Clarins
Gee Beauty
Haus Labs
OLEHENRIKSEN
Persona Cosmetics
Rare Beauty
