Your 2024 Singles’ Day Beauty Deals Guide

One of the most popular posts on Margin Of Beauty is my annual roundup of all the Singles’ Day beauty deals. I don’t just list out the deals but rather I give you the lowdown on whether these deals are worth your money. You can see a past example here. Black Friday is a couple of weeks after Singles’ Day which poses some questions. Should you take advantage of the Singles’ Day deals or wait for Black Friday and Cyber Monday? What holiday offers up the biggest savings by brand? Nothing beats November when it comes to getting a deal but I am sure we all want to score the best possible discount. So let’s get right into it. Here is a comprehensive guide of all the 2024 Singles’ Day beauty deals in Canada and whether they are worth shopping. (This post may contain affiliate links and I may earn a small commission when you click on the links at no cost to you).

*POST WILL BE UPDATED DAILY AS NEW 2024 SINGLES’ DAY BEAUTY DEALS ARE ANNOUNCED

Armani Beauty

NOT WORTH IT. Armani Beauty’s Singles’ Day deal is almost a replica of their Black Friday deal last year. The only real difference is the spend threshold for the 25% off. You needed to spend $100 to get 25% off last year versus $135. The gift-with-purchase is also slightly different. The only reason I suggest waiting is that last year they had some extra offers going on like a buy one, get one free on select fragrances. If the discounts are the same then it may be worth holding out to see what they offer this year.

BABOR

WORTH IT. BABOR can be quite generous with their sales and their Singles’ Day deal is the perfect example. They are doing a BOGO with 28 of their bestselling items which is essentially a 50% off discount. Although you are likely to see them offer a 30-35% off sale for Black Friday this deal is still pretty lucrative. You really can’t argue with the math here.

Bobbi Brown

NOT WORTH IT. I am going out on a limb here and guessing that Bobbi Brown will be doing a 30% off sale for Black Friday like they have in previous years. One year they only offered 25% off but then offered 30% off on Cyber Monday. My point is that you have nothing to lose if you wait. The worst case is that they only offer 25% off. The best case (and more likely) is that you score a better deal at 30% off. Also, don’t forget to check Rakuten because Bobbi Brown typically has a special cashback offer during Black Friday/Cyber Monday. One year I scored 30% off and got 12% cashback. Now that is a win!

Chantecaille

NOT WORTH IT. Chantecaille is a rare luxury brand when it comes to discounting product. They offer 25% off sitewide multiple times a year which you don’t see from higher end brands like this one. History has demonstrated that they offer 25% off during Black Friday so I would wait until then.

Charlotte Tilbury

WORTH IT. I have mixed feelings about this deal. On the one hand, it is hard to complain about a BOGO where you are essentially getting 50% off. On the other hand, I am not sure who needs two of the exact same eyeshadow palette. My overall feedback is that this deal is worth it if the products appeal to you. Also, I do like that you can mix and match the Beauty Light Wands, Matte Blush Wands, and Highlighters.

Clé de Peau

NOT WORTH IT. I have never seen a Clé de Peau sale that actually got me excited. They tend to offer smaller discounts with high spend thresholds. With that said, it isn’t hard to hit their thresholds given the cost of their products. If you love this brand then I suggest waiting for Black Friday. Last year they offered 10-25% off depending on how much you spent. To get the 25% off you needed to spend a whopping $500!

Click to go to the Cle de Peau Singles' Day Deals

Clinique

NOT WORTH IT. We all know that Clinique does 30% off sales on the regular so this deal is hardly appealing. Hang in there for a couple more weeks to shop their 30% off Black Friday sale and even get a gift-with-purchase.

DECORTÉ

NOT WORTH IT. I absolutely hate these types of sales. You can only get a discount if you hit a certain spend threshold and the discount isn’t even that lucrative. DECORTÉ runs almost an identical sale during Black Friday. The only reason I suggest waiting is because the spend thresholds tend to be slightly lower during Black Friday than Singles’ Day.

Click to go to the DECORTE Singles' Day Sale

Fenty Beauty

WORTH IT. My initial reaction was to say “not worth it” but then I realized it really depends on how people feel about the products on sale. The prices below are in USD so you are looking at roughly $20 for the lippies and $15 for the minis. Based on these prices some of the products are 50% off. Obviously this is a great discount and worth shopping if a) you see a product you love and b) you can hit the $100 free shipping minimum.

Fresh

WORTH IT. Fresh has come a long way in their deal offering and they get what consumers want. They offer 30% off sitewide multiple times of the year and always have a promotion running. They seem to offer the exact same deal on Black Friday so if you want to shop Fresh now then I say go for it.

Grown Alchemist

NOT WORTH IT. Grown Alchemist has been going strong this year with promotions. It feels like they have a sale or offer almost weekly. They recently wrapped up an amazing clearance sale where over 60 items were 50% off or more. Last year, they had a BOGO for Singles’ Day on certain categories which is a better promotion than what they are offering this year. My vote is to wait until Black Friday. I am 99.99999% confident that it will be better than this deal.

Huda Beauty

NOT WORTH IT. Huda has some pretty epic Black Friday deals which offer up to 80% off depending on what you are buying. I have taken advantage of them in the past. I don’t recall them doing a Singles’ Day deal last year so this 22% off sale is new. They are also offering 11% off their Kayali fragrance brand. My advice is to stay strong and wait for what is to come.

Kiehl’s

WORTH IT. Kiehl’s advertises this sale as their best offer of the year and they are not lying. Their Black Friday deal last year was a flat out 25% off and didn’t have the option of a tiered discount. If you love the brand or need a major restock then this 30% off option could be appealing. They are also offering a gift-with-purchase which is something they do with almost every sale.

KVD

NOT WORTH IT. At first glance this looks like a promising deal. If you dig a little deeper you will discover it is one of their worst offers. The prices below are in USD and the Canadian steals aren’t quite as sexy at $18 and $35. I do want to give KVD credit as I do consider them generous with their discounts throughout the year. That includes their Black Friday deal. Last year they offered 50% off on bestsellers and 30% off sitewide. Much better.

Click to go to the KVD Singles' Day Deal

Lancôme

NOT WORTH IT. I have a lot of intel to share about Lancôme. If you check out their site you will see that their Singles’ Day deal includes 25% off full sized skincare and up to 50% off select sets. This is pretty standard for Lancôme and very similar to what they will offer for Black Friday. The big difference is that they will offer loyalty members 30% off and that’s what makes it worth waiting. There are also some other deals coming up which I listed below.

They have a Single’s Day Exclusive on 11/11 where you can save 50% off their Absolue Rich Cream. This is a fabulous deal if you love this pricey cream.
They have a Black Friday Exclusive on 11/29 where you can save 50% off their Genefique Serum. This is another amazing deal for those who use this iconic serum.

Click to go to the Lancôme Singles' Day Deal

Laura Mercier

NOT WORTH IT. This is definitely a pass for me. Last year, Laura Mercier offered 25% off on Black Friday and 30% off on Cyber Monday. Enough said.

Lise Watier

NOT WORTH IT. Not only is this deal not worth it but it is also disappointing. Last year, Lise Watier offered 25% off sitewide and even then I felt that the discount wasn’t worth it. Now they are offering 20% off “selected” products?! This is a hard pass from me and I hope they come to their senses for Black Friday.

MAC

NOT WORTH IT. I am not exactly sure what the point of this sale is when MAC will be offering a 30% discount for Black Friday. That is all I have to say on this one.

Click to go to the MAC Singles' Day Deal

Marcelle

NOT WORTH IT. Marcelle is a brand that almost always generous with their sales. This is no exception for Singles’ Day and Black Friday. While their Singles’ Day deal is quite appealing I still suggest waiting for Black Friday. Historically they have offered 30-40% off sitewide as well as a special discount on gift sets. If you read the fine print for their Singles’ Day deal you will see that gift sets are excluded.

Milani

NOT WORTH IT. I want to start by saying that the free shipping offer listed below only applies to the U.S. I have complained many times that their shipping threshold for Canadians is a bit ridiculous at $85 especially for a drugstore brand. Nonetheless, they do offer some decent promotions to the tune of 40% off sitewide. I say skip their Singles’ Day deal because you will definitely get a better discount for Black Friday.

Murad

NOT WORTH IT. Murad has really stepped it up with their deals in the last couple of years. They went from only running 15-20% off sales to now offering 25-30%. Their Black Friday deal last year was 30% off which has me ignoring their Singles’ Day deal altogether.

Origins

NOT WORTH IT. Last year Origins offered a 30% off sale for Black Friday and a 15 piece gift-with-purchase. They also had some items marked down by 50%. Based on history, I would say hold off on your Origins haul.

Shiseido

NOT WORTH IT. I love Shiseido but they need to get with the times. They need to up their discounts and mix up the deals they offer. Now I will give them a bit of kudos. The last two Black Fridays they have offered 25% off sitewide and 30% off if you spent $200+. This is a vast improvement over their 20% off which they offered for years.

Shu Uemura

NOT WORTH IT. This one is pretty straight forward. If you subscribe to Shu Uemura’s emails then you know that they offered subscribers early access to their Singles’ Day deal to the tune of 30% off. I am pretty confident that they will do this again for Black Friday. Last year their Black Friday deal was 30% off sitewide and 35% off if you spent over $270. I definitely advise waiting.

Tarte

WORTH IT. Okay…I am impressed. As far as 2024 Singles’ Day beauty deals go, this is a fave of mine. This sale includes 35 items including bestsellers such as their Shape Tape and Maracuja Juicy Lip Balm. All the lip products are $15 which is actually 57% off! Tarte has swayed me with this sale and I will be picking up some lippies. Well done Tarte!

YSL Beauty

NOT WORTH IT. I will make this one short and sweet. Historically, YSL Beauty offers two discounts during Black Friday. There is the 20% off sitewide and then 25% off if you spend a certain amount. Their gifts-with-purchase are always pretty generous and impressive. I would hold out for a better discount as it is easy to hit their spend threshold for the 25% off.